An easy & free law firm marketing "strategy"

1. Be quick with your compliments & slow with your criticism.

2. Compliment people. Criticize only things & issues.

3. When you make a criticism that is later proven wrong, tell twice as many people that you made a mistake as you shared the criticism with.

This is a very effective law firm marketing strategy because at the end of the day law firm marketing is all about building & maintaining relationships.