Leadership Team

Erika Ferenczi has held a variety of positions including growing her own successful coaching firm as a business consultant. She was also a product manager in the pharmaceutical industry responsible for the marketing and sales of one of the companies’ business units. From there she worked in Nextel (telecommunications company in Lima Peru) and was responsible for customer service and quality control of all cellphones and devices on the client facing facilities. She also held a leadership position at Ballina & Associates, a financial development firm where she was responsible for generating and creating financial reports and projections for hotels to request loans from the Inter-American Development Bank (IADB).   Erika is most proud of her achievements as a business unit leader for marketing and sales deliverables, of her Amazon best-selling book “Beyond the Lies: The Way Women Sacrifice Freedom by Relying on Others,” and of her entrepreneurial achievement of building and running her own coaching business. Erika studied Business and majored in Finance and Marketing.  After several years in the corporate world, Erika went back to school to study psychology and human behavior, and became certified as a Master Professional Coach.  In her spare time, Erika enjoys skiing, scuba-diving, white-water rafting, and everything that takes her to the outdoors with her four children, husband and her three dogs, a cocker spaniel (Scott), a Westie Highlander (Sophie) and a Bernadoodle (Aspen).