Everything you need to know to participate, refer your colleagues & WIN prizes that will help YOU make more money.
We are now only 12% away from reaching our goal of 400 Members in our C-Suite services (CEO, COO &/or CFO) before we temporarily stop taking new engagements.
Why are we doing this? As RJon has explained on a number of occasions when we reach 400 we are going to put a cap on Membership for at least 1 year to give the entire team a chance to catch-up and rebuild the systems we’ve outgrown.
Programs will focus on giving YOU more value and providing the amazing team with more training and resources. Marketing and sales will be doing a lot of housekeeping & clean up on all of the things that have supercharged our growth for the past 7 years. And all of the other parts of the business will also be revamped to prepare us to continue helping you and even more solo lawyers.
So Here’s The Latest on the Member Referral Challenge…
Until the April 2019 Discovery Day, we will be running the Member Referral Challenge and allocating much of our new member acquisitions budget to this challenge so that we can support YOU in getting your friends & colleagues to a Discovery Day before we have to put them on a waitlist.
The point of this whole challenge is to give you the tools you need to refer the most entrepreneurial, ambitious, like-minded and motivated attorneys that you know so that our community is enriched by their thoughts, personalities, and goals the same way all 345 of you make our community unique. Because at the end of the day, having more members just like all of you is why How To Manage A Small Law Firm is such a special place.
And of course, a challenge would be no fun if there weren’t any prizes available to WIN… And by the way, none of the prizes offered in the challenge are available for purchase (at least not right now) and ALL of them will help you make a quantum leap in your law firm.
WHAT ARE THE PRIZES??
3rd Place = Marketing Film Festival Extravaganza
Awards available for 3rdplace: Unlimited
# of Referrals needed to win a third-place award? You must have referred THREE (3) prospects & accompanied them to either the Oct. 2018, Jan. 2019, or Apr. 2019 Discovery Day.
Spend two days with RJon, Ale, some of the HTM team, and your fellow challenge winners reviewing digital marketing materials – specifically focusing on VIDEOS used in your marketing. Why should you want this? Embedding a GOOD VIDEO in a landing page increases conversion rates by 80%, and customers are 64% more likely to buy a product online after they watch a video about it. Knowing the difference between a good video from a bad one and understanding the art of the call-to-action can mean tens of thousands of dollars’ worth of new business for your law firm.
The 3rdplace prize will be open to as many Members who bring at least three (3) prospects to the October 2018 and/or January 2019 Discovery Day. There will be no limit to how many Members get a ticket to this event, as long as you’ve brought 3 referrals to Discovery Day.
2nd Place = Super-Duper Lifestyle & Mindset Elevating Shared VIP Day
Awards available for 2ndplace: 12
# of Referrals needed to win a 2nd place award? You must have referred FIVE (5) prospects & accompanied them to either the Oct. 2018, Jan. 2019, or Apr. 2019 Discovery Day.
Enjoy a full day out on RJon’s boat in Miami, FL while you have a shared VIP session with him and 1 other law firm owner who also won a second-place award. You’ll arrive in Miami the night before your Shared VIP day, and check-in to a hotel room in Deering Bay – the private golf club community where RJon & Ale reside in (which by the way hosts its own exotic car show featuring the RESIDENTS’ cars – Lamborghini, McLarens, Ferraris… you name it). Then you’ll head over to RJon and Ale’s house for dinner, prepared by Johnny Depp & Ronald Reagan’s former private chef.
The next day you, RJon, the other winning law firm who will share the VIP day with you, and the team will set sail for a sunrise snorkel adventure at Fowey Rocks, head to Boca Chita Key where you’ll conduct your VIP Sessions and have lunch and snacks catered. (Yes, by the same private chef.) Head to the sandbar to see the sunset before stopping for dinner at a 5-star restaurant on the Miami River. And end the evening with a moonlight cruise back to Deering Bay.
Now, what would that kind of up-leveled & mindset expanding experience do for you and your law firm?
The 2nd place prize is limited to ONLY the first 12 members who bring at least five (5) prospects to the October 2018, January 2019, and/or April 2019 Discovery Day. There will be a total of 6 “Super-Duper Lifestyle & Mindset Elevating Shared VIP Days” conducted total, with a maximum of 2 law firm winners per day.
And the grand prize will be…
(Only available to 1 Member)
A Site Visit to YOUR Law Firm by RJON!
Awards available for the Grand Prize: 1
# of Referrals needed to win the grand prize? You must have referred and accompanied the MOST prospective new members to either the Oct. 2018, Jan. 2019, or Apr. 2019 Discovery Day. (We’re counting the cumulative number of prospective members you referred to either of these Discovery Days.)
RJon will spend an entire day at your law firm – helping you to uncover any and all problems, issues, and opportunities that will make the difference between your law firm staying where it is now & making a quantum leap in less than 12 months.
The Grand Prize is only available to 1 member who brings the MOST prospects to the October 2018, January 2019, and/or April 2019 Discovery Day. The law firm that wins the grand prize may also claim a spot in either the 2ndor 3rdplace awards and/or both.
Ready to compete for your shot at any of 3 prizes that could transform how you run your law firm & set you up for MAJOR SUCCESS in 2019?
If you’d like to sign up to participate in the challenge, get your personal referral link, access to the “Referral Swipe Tools”, and most importantly… Have a chance at the grand prize site visit by RJon…
Click the button below to sign up for the Challenge!
The Rules of The Challenge:
In order to be eligible for 1 of the 3 prizes mentioned above, you will need to be responsible for bringing a minimum of 3 potential new members (and maybe more than 3 depending on the prize you are aiming for) to the Oct 2018, Jan 2019, and/or the Apr 2019 Discovery Day. In the event of a tie for any prize where the minimum threshold has already been met, winners will be ranked based on who reached the minimum threshold first. In other words, the sooner you reach the minimum threshold, the better your chances of winning. Rankings will matter!
Remember, to earn a point for this challenge the person you refer has to actually show UP to Discovery Day! And, you should be there at Discovery Day with them too. Our Marketing & Sales teams will conduct their usual efforts to get your referrals to the event, but you’ll want to be sure their butt is in a seat during Discovery Day on April 12th or the referral point won’t be awarded to you. You’ll also need to be at the Discovery Day WITH THEM in order to help them make an educated and informed decision about whether or not How To Manage A Small Law Firm is right for them and their firm.
Referring the MOST Members is the only guarantee for the grand prize!
How to Refer a Prospective New Member:
First, you must sign up for the challenge if you want to participate. To refer your friends & colleagues you must send them the link & password that you will get upon registering for the challenge. The personalized link you will be receiving is tied to a Private VIP webpage with a video from me explaining how everything works, and a special appointment scheduler is on the page that will allow your referrals to make an appointment with our team. This page/scheduler will allow our team to know that the referral is coming from you, and we’ll be able to provide the very best, top of the line, white-glove, VIP treatment they deserve (not that HTM doesn’t always strive for this). If you do not use the link & password provided to you to refer your friends/colleagues, it will be much harder for us to track and allocate your referral points, thus creating confusion and possible mistakes. Please use your referral link and password so that we can keep you in the loop when your referrals schedule an appointment with us, when it takes place, and if they purchase a ticket to our upcoming Discovery Day or not.
On that page, your referral will be able to book a Discovery Call with our team, and our team will give your referral VIP priority to speak with us about what’s going on in their law firm, walk-through a plan to get from where they are to where they want to be, and help them explore their options to execute on that plan. At the end of the call, if they have met the criteria to join one of our programs, we may extend an invitation for them to attend our next Discovery Day.
Tips for referring your friends/colleagues: Before you send someone to the VIP appointment page, think about whether or not this is someone you want to share some of your most vulnerable and personal moments with like you often might at an LQM or workshop. Because if for some reason you don’t want to share it with them, then chances are the rest of our Members won’t want to either.
Another tip: Help them understand how this going to work — the Discovery Call is complimentary, and the purpose of the call is to help them make a plan for how they want to grow their law firm during that 60-minute call… If on the call it is apparent that their plan can be streamlined with the help of our services, we will let them know how we can help and tell them about the Discovery Day, which will require a $1,000 deposit that is fully refundable if they show up and decide we’re not a good fit for how they want to build their law firm. Share your experiences with them beforehand and express the value of how even a 60-minute complimentary call with me can simply change the way they think about how their law firm should run.
Ready to compete for your shot at any of 3 prizes that could transform how you run your law firm & set you up for MAJOR SUCCESS in 2019?
If you’d like to sign up to participate in the challenge, get your personal referral link, access to the “Referral Swipe Tools”, and most importantly… Have a chance at the grand prize site visit by RJon…
Click the button below to sign up for the Challenge!
So, what can you do to get your referrals to schedule an appointment with our team & get them to the January Discovery Day?!
- Sign up to officially participate in the challenge– This is the only way we know you’re playing all in, and once you sign up you’ll receive your dedicated appointment page to share with your referrals, which is the best way for our team to track that a referral came from you and allocate your points correctly. Sign up now if you know you want 1 of those 3 prizes above.
- Get your referrals to schedule an appointment & show up with them to Discovery Day! Need help? Email AngelikaM@HowToManage.com for help on any of the points below…
- Host a Power Lunch –our team can help you coordinate this and all your need to do is execute on the plan and get other attorneys in the room.
- Record a Real Lawyers, Real Life Challenges episode & share it to your network! “I was recently interviewed by the founder of How To Manage a Small Law Firm, RJon Robins, about how I’ve been able to grow my law firm by XX% in the past XX months/years. We discussed some challenges my firm has had along the way and how we had to work through them – I wish I knew back then what I know now because I could have definitely avoided some of those challenges. I wanted to share this with you in case there’s something we discussed during that interview that can help you too – let me know if you’d like to meet for coffee to chat about any of it.”
- Send your referrals free resources and/or testimonials – When you officially sign up for the challenge, you’ll receive your personal appointment link & password along with several resources to send to your referrals. You’ll even find quick blurbs that you can copy & paste to send to your referrals!
- Let us know you want a meet-up in your city! You must be committed to bringing at least a dozen prospects to the meetup.
- What else can we do? We can help you come up with a referral script, or customize an email campaign for you to share with your referral sources, or get you more HTM resources to share with your friends/colleagues… Or??? How else can we help you? After the April Discovery Day, our team will not be able to allocate resources to this challenge and the prizes will all be spoken for. Let us know how we can help you!
What are you waiting for?
Sign up for the challenge and share your VIP Referral Page & password with your friends and colleagues so that they can get on our calendar!
To enter the 2018 Member Referral Reward Challenge,
please enter your information below.
